Features of Touch Screen Digital Signage

A well-crafted interactive customer experience will encourage higher customer engagement and enhance the impact of your content or message. Touch screen digital signage can help you achieve that, especially if you are looking for a cost-effective and high-end way to provide interactive digital experiences without programming expertise. The best touch screen digital signage lets you deploy highly functional applications and experiences for any audience.

Multi-touch displays enable your audience to personally interact with you. At the same time, you get to measure the level of customer interaction that occurs—such as the menu items that customers are likely to choose, the actions that they normally do with your signage, and the things they normally look for when experiencing your content. Using touch screen digital signage may be cost-effective in the long run as it reduces the need for customers to rely on actual staff to find, obtain, or learn about something.

Most touch screen digital signage solutions have their media player so you can cut the costs associated with buying additional hardware. The absence of additional hardware can help you save space, too, making touch screen digital signage practical if you want to minimize the objects that are occupying your establishment. And because they eliminate the need for external media players and computers, you do not need to worry about costly equipment maintenance, too.

Touch screen digital signage is flexible, so you can play your experiences in touch displays of any shape and size, regardless of who made them. There should be no problem whether you are using an LG or a Samsung display, for instance. You may incorporate tag-driven output devices like NFC and RFID, or use Microsoft Kinect for gesture-driven actions. All these can make your experiences more fun and enthralling to customers for a fully interactive experience.

Benefits of HTML5 Presentation Tool

HTML5 is one of the commonly used and preferred technologies for creating intelligent and effective content and experiences that run over a live network, such as the internet. It was initially used for developing websites but was found to be versatile for a wide variety of applications, too, including digital displays and interactive, tag or gesture-driven experiences. Through HTML5, you can easily embed any of your pre-existing video clips, animations, images, documents, 3D content, and websites in your interactive and digital experiences.

One of the most important benefits of HTML5 presentation tool is its ability to render multimedia content without requiring any player or plug-in. This feature makes HTML5 better and more flexible for many different applications over other platforms, like Adobe Flash. Moreover, any computer or device can run HTML5 without requiring you to install anything else. Hence, you can be sure that your experiences can be displayed properly on desktop, as well as in smart mobile devices like tablets.

HTML5 excels in terms of performance and reliability when ran on certain platforms, too. It can run experiences seamlessly without causing your system to crash or hang. This is an important factor to consider if you want to run your experiences on an iOS device. Mac OS X does not have a GPU (graphics processing unit), so graphics processing occurs on the CPU itself, resulting in Flash applications to be sluggish. With HTML5, you can be sure that your experiences can run properly on iOS mobile devices like the iPad, which lacks Adobe Flash support.

WebOS digital signage relies on HTML5, and this helps reduce the time it takes to create new content and experience. Hence, you can quickly deploy your new presentation in a shorter amount of time. HTML5 is found to be extremely reliable with minimal chances of being bugged, corrupted, or failing during your presentation.