Friday 21 June 2019

Ways to Market Your Business with Digital Signage Software: Intuiface


Digital signage technologies are fantastic marketing methods that are used by some of the most successful businesses in the world. Perhaps it’s time you took advantage of it and use it to increase your sales. With the right digital signage software such as Intuiface, it’s easier and cheaper than ever to create, manage, and distribute digital content such as ads and marketing messages.

Of course, even the best signage software will be wasted if you don’t have a proper digital signage strategy in place. Planning is absolutely important if you want to make the most of your screens. Here are some tips.

1. Set clear goals.

What exactly do you want to achieve with your digital screens? Do you want to simply sell more hamburgers, gain social media followers, streamline communications within your organization, or increase customer engagement? Set clear goals and a timeline. Think about how you will measure the effectiveness of your strategy, too.

2. Position your digital screens for optimum visibility.

Digital signage screens don’t always have to be installed in high-traffic areas. The key is to install them where your target market will see them. It’s also important to think about how long people are likely to stay in front of the screen, what activity they will be doing while they are there, etc. For example, the positioning of screens in a fast-food queue (where people are already captive customers who want to order food) will be very different from the positioning of screens in the same restaurant’s window (where passers-by are still undecided and will spend only a few seconds looking at the screen).

3. Create your content.

It’s easier than ever to create engaging content, thanks to intuitive digital signage software such as Intuiface. From simple images to interactive advertisements, you can make marketing messages that are easily deployable to your digital screens using this signage software. Minimal effort, maximum output—that’s Intuiface.

4. Have a playlist and schedules.

Lastly, you want to decide on what you will show on your screens and when you will show them. Serving your message at the right time can help you prompt customers to buy more and become loyal to your brand. Proper scheduling is also important so that you can switch up your content to react to real-time events or to specific audiences.

Video Wall Software – How It Works?


Bigger is often better, as it ensures that your content will easily get noticed by your target audience. In that case, you may want to consider using a video wall display, which will provide a high-resolution and large-scale visual display for your content. Video wall displays are made up of multiple screens set as tiles to create one large display. They may seem simple, but using them can be complex, especially when you want to rely on them for promoting your product or service, or use it to tell people about your business. This is where right video wall software has got you covered. It complements the technology behind video walls, while giving you control over the content and where your promotional material should appear.

Besides having the right screens and video wall controllers, you need a video wall software that is perfectly compatible with your preferred systems. It serves as the interface for managing and controlling the source content, controller, and the displays. Most software will come with a dashboard for the system where you can view the displays in real-time, while providing a list of content sources that are available for viewing. Basic software simplifies the selection of content sources to be placed on the displays. It may include tools for cropping, zooming, scaling, and adjusting the way your content looks on screen, too.

High-end types of video wall software come with special functionalities that can leverage the way you present your content. They work with multi-touch platforms, like touchscreen displays, which can provide your audience with a more engaging and personalized experience when they view your content. If you need this type of software, be sure to get one that can be used by just anyone, even without knowledge or expertise in coding or the technical stuff. That way, you can easily make your own custom interactive experiences to enthrall and entertain your customers effectively. Creating content with this software is easy, too, as it allows you to drag and drop our files into the storyboard, and you can customize the appearance to suit your preferred screens.

Latest Trends in Kiosk Software


Kiosks are increasingly being adapted a wide range of vertical markets. If you are thinking of using this technology, then you need to find the right Windows kiosk software or multimedia presentation software that will allow you to easily create, edit, and manage your kiosk content. It also pays to familiarize yourself with the trends in kiosk marketing so you can get ideas on how to make the most of your investment.

Kiosk software in restaurant services

More and more fast-food restaurants use kiosks to lessen the time spent by their customers falling in line. They allow people to place their orders by themselves using the kiosk instead of having to queue at the counter. The content delivered by the kiosk (such as the menu and daily deals) is easy to update using robust Windows kiosk software or multimedia presentation software. The result is shorter lines—which means faster service and happier customers.

Kiosks in retail

Retailers also use Windows kiosk software or multimedia presentation software to offer quick answers to retail questions. Via the kiosk, customers can tap into their database to instantly get information on a particular product’s price or features—no need to hunt down a salesperson. This helps shoppers find out right away whether a certain item or a particular size is in stock. If not, they can order it and have it delivered to their home later on. You might also notice mall operators using kiosks to help shoppers find particular stores and learn which shops carry the merchandise they are looking for.

Kiosks in theater ticketing

Cinemas and theaters are also joining the kiosk bandwagon. Patrons can buy their tickets (or pick up the tickets they purchased online) using these kiosks, so they don’t have to queue and miss the start of the movie. Windows kiosk software or multimedia presentation software can likewise be used to program kiosks to offering options to order and pay for popcorn and drinks, thereby shortening concession lines.


Four Things You Need to Know About Touch Screen Digital Signage by Intuiface


Intuiface is a leader when it comes to touch screen digital signage. This revolutionary technology delivers interactivity, analytics, and connectivity—with no coding required on your part. No wonder it has become the world's premier touch screen software. If you are interested in using Intuiface to create a touch screen wall or kiosk, then you need to know these five things:

1. It’s easy to use.

Intuiface allows just about anyone to design and build beautiful and functional applications for all kinds of audiences and interact with them via multi-touch displays, mobile devices, or any external input device (such as beacons, RFID/NFC tag readers, and even connected objects in the IoT). It is easy to use because there is no coding necessary. Intuitive and effective—that’s the Intuiface promise.

2. It’s easily deployable.

When you use Intuiface, you can optimize the content on your touch screen digital signage or touch screen wall in a few clicks, optimizing it to suit your target market’s ever-changing needs. You can also send and deploy the changes to all other branches in just minutes, ensuring that your message is consistent. Use the intuitive interface for seamless creation, distribution, and maintenance of your current and upcoming content. Intuiface also makes it easy to set parameters, edit content, and expand locations almost instantly.

3. It lets you engage your customers.

This touch screen software empowers your audience to learn more about your products and services, explore your portfolio and inventory, discover discounts and deals, or simply enjoy some entertainment while in your premises. You can create compelling and memorable experiences that will not only pique the interest of your target market but also increase brand loyalty while allowing you to quantify preferences.

4. It’s more affordable than you think.

Digital signage displays might seem like major investments at first, but they actually save you money in the long run. They eliminate the need to print and physically distribute new ads and messages. They may even replace traditional brochures, billboards, posters, and menu boards. You can expect to spend less on the logistics and storage of traditional marketing materials.

Engage More Customers through Digital Signage by Intuiface


One of the biggest challenges in your business is effectively engaging customers. Instead of constantly relying on traditional promotional mediums, consider stepping up your marketing game with digital signage. With the right platform, like Intuiface, you can easily make your own multi-touch, data-driven, and gratifying digital experiences that will attract the right customers and boost your sales. Using Intuiface, you can create digital signage for retail without coding. Use your own content or data, drag and drop your files to the storyboard, and launch the content on your preferred screens in your store. It is easy to use, like you are making a presentation or slideshow, except this time, you are creating dynamic and targeted experiences that will entice and entertain your audience.

Retail digital signage provides a versatile way to share information and promote products, services, and special offers. Intuiface runs on HTML5, so you do not have to worry about your content not working on various screens. Moreover, it is not just an ordinary software for creating, deploying, and managing multi-touch experiences. It comes with analytics tools, too. That way, your digital experiences can serve as KPI resources as they define, collect, visualize, and share data that can drive business, design, and operational insights. Using digital signage, you can obtain data to get to know your customers well, particularly their preferences and their context. That way, you can create your next content according to those factors.

When you make your retail digital signage with Intuiface, you can build memorable, effective, and visually appealing interactive digital experiences in a constraint-free environment. Intuiface comes with a web-based management console that lets you access and manage your digital experiences. You may publish your content in the cloud and launch them into the digital signage in your retail store, or share or deploy them to multiple devices from a single location.

All You Need to Know About Samsung Digital Signage


Samsung is one of the leading brands when it comes to cost-effective and high-quality display solutions. They remain a global leader in the market for digital signage for nine years and counting due to the reliability of their products. Samsung continues to prove its expertise in implementing panel technology on its products, as shown by their extensive experience in making reliable and innovative monitors and TVs. Their line of Smart Signage platform is particularly notable for empowering businesses to create data-driven, dynamic, interactive, and HTML5-based content. With the right software, you do not even have to write a line of code to make your own Samsung digital signage.

Choosing Samsung digital signage is the first step to future-proofing the way you display your content. It supports HTML5, which allows you to display content on any modern screen. Samsung promises superior picture quality with features like auto contrast enhancer, a one-of-a-kind four-step upscaling process, advanced calibration technology, automatic brightness adjustment, and PurColor. Samsung also has a line of specialized products to meet any usage and display needs. Their digital signage solutions can be optimized for various industries, including cinemas, cruise, airports, and hotel. Innovative display products can also be delivered for special needs, such as touchscreens, mirror displays, and stretched displays.

Worry-free usage is assured as Samsung digital signage is backed by professional and prompt round-the-clock support no matter where you are in the world. Custom solutions can be implemented to suit the unique needs of every business environment, no matter who your customers are. With Samsung, you get an all-in-one digital signage solution that reduces your TCO with the advanced SoC (system-on-chip) technology, which eliminates the need for a separate media player or PC. It is also backed by an open content platform, which makes it compatible with solutions from third-party service providers.

Samsung digital signage offers advanced and simplified content management. It gets easier when you use the right software for it. Some of the most high-end software for creating multi-touch personalized experiences can do that.