Digital signage offers many benefits for the hospitality industry, allowing hotels to make their operations more efficient while improving the overall experience of their guests. This technology, for example, allow guests to access timely information that enhances their stay. Digital signage can likewise drive engagement as it gives guests a sense of connection to the hotel. What’s more, this technology can be used to reinforce the image ad memorability of the hotel brand. There is no doubt that digital signage is transforming the hospitality industry.
Hotels can use digital displays to provide their guests vital information such as check-in/checkout times, fitness center and restaurant hours, and the availability of amenities such as gift shops, conference rooms, spas, etc. They can even use this technology to promote specials, upsell rooms, cross-sell products, and encourage repeat stay.
Digital signage also allows easy navigation by providing ‘way finding’ assistance. Sprawling resort properties, for example, can help guests navigate the grounds by strategically installing interactive maps around the premises. You can use digital signage to draw guests to other revenue-generating areas of the hotel, such as spas, restaurants, or casinos.
Your guests no longer have to call front desk to get answers to common questions because you can use digital signage to assist them. Why not post prices for services such as spa, laundry, or massage? You can also include pet policies or even breakfast schedules. Many of the most successful players in the hospitality industry use digital signage as virtual concierges, thereby letting their staff focus on more pressing functions.
Some hotels also use digital signage to highlight local attractions for tourists. This technology can be used as a resource for learning about places to visit near, areas of interest, and special events. Many institutions in the hospitality industry also use digital signage to direct guests to famous landmarks, popular attractions, historical sites, as well as festivals.
Hotels can use digital displays to provide their guests vital information such as check-in/checkout times, fitness center and restaurant hours, and the availability of amenities such as gift shops, conference rooms, spas, etc. They can even use this technology to promote specials, upsell rooms, cross-sell products, and encourage repeat stay.
Digital signage also allows easy navigation by providing ‘way finding’ assistance. Sprawling resort properties, for example, can help guests navigate the grounds by strategically installing interactive maps around the premises. You can use digital signage to draw guests to other revenue-generating areas of the hotel, such as spas, restaurants, or casinos.
Your guests no longer have to call front desk to get answers to common questions because you can use digital signage to assist them. Why not post prices for services such as spa, laundry, or massage? You can also include pet policies or even breakfast schedules. Many of the most successful players in the hospitality industry use digital signage as virtual concierges, thereby letting their staff focus on more pressing functions.
Some hotels also use digital signage to highlight local attractions for tourists. This technology can be used as a resource for learning about places to visit near, areas of interest, and special events. Many institutions in the hospitality industry also use digital signage to direct guests to famous landmarks, popular attractions, historical sites, as well as festivals.
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